6 Easy Ways To Blog Better…

July 28th, 2009 by Rob Willis Leave a reply »

BTE2333Blogging can be an extremely interesting hobby to have. A blog, which has been defined as an online journal, is a place where someone can post exactly what’s on their mind. While some bloggers could care less if their posts are read, others actively try to gain more readers. Some advertisers are offering money for blogs that get high traffic amounts, so learning to blog better can be an important task. If you are interesting in learning more about better blogging, check out these six helpful tips.

Use a Casual Tone

The most interesting blogs are not written using formal grammar rules. Frankly, the formal tone can be a little boring and web surfers don’t want to read through a bunch of “hoity-toity” text. If you want your blog to be popular and a success overall, consider writing in a more casual tone. Think of the writing as being a conversation you are having with a friend. Write exactly the way you would talk, not the way you are supposed to talk. Using slang and other words that may not be considered “proper” is a great way for your blog to reach a wide variety of viewers. Using humor and other personality characteristics in your writing will make people want to keep coming back to read your newest entries.

Don’t Overdo It

Keeping your blog short will help you retain any interested viewers. People don’t want to spend massive amounts of time reading text on the web. If they wanted to read a novel, they would do just that. Try to stick to your point and keep it nice and short. A blog that is more than 500 or 700 words is just too much. If you need to carry on with the topic, consider creating another post that finishes your point. Although this is basically creating one long blog, the break in the text will be welcoming and readers will be less likely to get bored.

Never Advertise Improperly

Too often people use blogs as a space to advertise their services or their products. This can be a cheap way to get your work out there. It is noted however that blog readers can get annoyed quickly at advertisements on blogs. If you must advertise on your blog, consider doing so in a more subtle manner. Write a short post about your product and put a link to your website. Don’t take up your entire blog space with the advertisement. Although it may seem like a great idea, you will essentially be scaring people away from your blog altogether.

Check Your Spelling

Although the tone of your blog should be kept casual, you should still edit your work. There is a way to be casual, without being sloppy. You should always check your spelling before you submit your post. If your posts are sloppy and full of misspelled words, people will think that you are not educated and probably won’t take anything you say seriously. Some blogging software comes will a spell check features, while some doesn’t. If your blogging software does not come with any spell check feature, simply create your post in a word processing software and use the spell check there. Then cut and paste your edited work into the blogging software text area. This will allow you to post without spelling errors, which is highly recommended.

Be Versatile

If you want to reach the largest amount of people, you do not need to advertise endlessly. You simply must be versatile with your post topics. Those blogs that cover only one type of thing may be popular with one specific targeted group of people. That is fine, if it is what you want. If you want to reach everyone however, you need to post on everything. Consider posting on current affairs, music, books, and other hot issues. This will draw people in. When you post about popular things in the news, it will draw people to your site when they do a search on the web.

Post Often

People who become fans of your blog will likely be looking for a new post every few days. Some will only look once a week. If you want to keep your blog fresh and interesting, you should post often. Posting often is something that takes very little time, because your entries should stay short and sweet. It is a way however to keep things new and exciting for your biggest fans. They will be waiting for your new posts and will continue logging on as long as you provide them with new information.

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12 comments

  1. Hi Rob,
    Helpful post, I often wondered if the posts on my blog were too varied. Good point on the spelling as no one one would understand a thing I wrote without my beloved spellcheck.

    No problem keeping my posts short, I’m still struggling with stuff to write…lol

    Cheers
    mel
    .-= Melanie Steeden´s last blog ..What Are The Benefits of Brainstorming? =-.

    • Rob Willis says:

      Hey Mel,
      Thanks for the comment.

      I wouldn’t worry about your posts being too short. Sometimes we have a habit of saying things with too many words.

      Keep Well,

      Rob

  2. Great solid tips here Rob,

    I think its really important to write in an easy to read personal tone to connect with your readers.

    I would add in to this list adding in pics to break up big posts. (And bullet points) This can help break the “wall of text” up for readers if the post is a little longer.

    I really agree with the dont overdo it bit, I think splitting larger posts up into series can really help. I know I love reading posts like that more than big ones all in one go!

    Great post my friend,

    Josh
    .-= Josh Bartlett´s last blog ..A huge personal step for me and a FREE Flip Mino for you! =-.

  3. Rod Macbeth says:

    Excellent points, Rob. I need to keep in mind the length. So far it hasn’t been an issue for me but some posts have been getting a tad long. Also the topics is something to remember if for no other reason then having more things to write about.

    Cheers,
    Rod
    .-= Rod Macbeth´s last blog ..Outsourcing Your Work =-.

    • Rob Willis says:

      Thank’s Rod.

      I think many of us have been guilty of long posts.
      We seem to think we need to flesh things out rather than just making the point.

      Have a great day,

      Rob

  4. David Walker says:

    Hey Rob,

    It was great to finally catch up with you on Skype today.

    This is a great post and creating the best blog I possibly can is going to be the key to my success online.

    I echo the point Josh made about photos. When I break up a “list” post with some photos it does it the world of good on the social media website. Most people just scan online rather than read so the photos help to break up large chunks of text.

    I hope to speak with you again soon.

    David
    .-= David Walker´s last blog ..I Don’t Want to Be the Asshole at the Party! =-.

  5. Norm says:

    Hi Rob
    8 years on line, wow, I’ve only been at this for about 8 months and my wife is already calling me an internet junky.
    Good looking site, good thoughts in your post. Keep em coming.

    Norm

  6. Julie Newman says:

    Hi Rob,

    Your tips are great and perfect timing for my venture into the blogging arena. Your postings are an easy read. I look forward to learning more from you!

    Post on …

    ~ Julie
    .-= Julie Newman´s last blog ..Marketing Newbie Checklist =-.

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